Build a Content Performance Benchmarker: Are Your Numbers Good or Bad?

You got 5,000 likes on your last TikTok. Is that good? If you have 10,000 followers — that's a 50% engagement rate. Incredible. If you have 2,000,000 followers — that's 0.25%. Terrible. But even knowing your engagement rate isn't enough. Is 3.2% good for a fitness creator on Instagram with 50K followers? What about a tech creator on TikTok with 200K? The answer depends on your niche, your platform, and your follower tier. Without benchmarks, you're flying blind. I built a benchmarker that compares any creator's performance against their actual peer group. Not global averages — niche-specific, tier-specific, platform-specific benchmarks computed from real data. Here's the build. The Stack Node.js – runtime SociaVault API – fetch profiles and posts across niches Statistics – percentile ranking, z-scores Why Global Averages Are Useless Every "engagement rate benchmark" article says the same thing: "The average Instagram engagement rate is 1.5%." This is useless because it mixes: A food bl